Richard Bracchi - Product Marketing Alliance (Page 3)

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Richard Bracchi

Posts

Gamified B2B marketing campaigns with Aliona Margulis, PMM at Satisfi Labs

Gamified B2B marketing campaigns with Aliona Margulis, PMM at Satisfi Labs

Navigating the inbound and outbound divide with Tamara Grominsky, Creator of PMM Camp

Navigating the inbound and outbound divide with Tamara Grominsky, Creator of PMM Camp

Driving impactful customer stories with Tom Crist, Principal at Fluvio

Driving impactful customer stories with Tom Crist, Principal at Fluvio

Storytelling marketing framework (with example)

Positioning & messaging

Storytelling marketing framework (with example)

Customer segmentation template

Customer segmentation template

McKinsey 7S Model Framework

Product Marketing Strategy

McKinsey 7S Model Framework

How to make your messaging punchy with Emma Stratton, Founder at Punchy

Positioning & messaging

How to make your messaging punchy with Emma Stratton, Founder at Punchy

Market sizing template

Customer & Market Research

Market sizing template

Product launch framework slide deck

Product launch framework slide deck

Customer & Market Research

How to define you ideal customer profile with Greg Leach, 7shifts

Reimagining PMM with
generative AI

AI & Automation

Reimagining PMM with generative AI

Bringing your product into the foreground with Jeff Chase, Mary Lim and Rachel Sheldon

Bringing your product into the foreground with Jeff Chase, Mary Lim and Rachel Sheldon

Lessons in graceful product retirement with Philip Voulgaris

Product Marketing Strategy

Lessons in graceful product retirement with Philip Voulgaris

Org Chart

How Clari dominated the revenue platform category with Julien Sauvage, Clari

Product Marketing Strategy

How Clari dominated the revenue platform category with Julien Sauvage, Clari