Members-only Startup Making your mark: The PMM's startup survival guide Thinking of diving into PMM at a startup? Let's navigate this landscape together. We'll explore: - Why startups are making PMMs their first marketing hires - The challenges and rewards of being an early marketing recruit - Key strategies to get established and make an impact ... and much more....
Members-only Sales Enablement What is sales enablement? Discover how we can help your sales reps close more deals in this complete guide....
Members-only Pricing What is a pricing strategy? Discover how we can help your sales reps close more deals in this complete guide....
Members-only Competitive Intelligence What is Competitive Intelligence (CI) and Analysis? Crush your next competitive intelligence project....
Members-only Developer marketing What is developer marketing (B2D)? Developer marketing combines tactics designed to develop the awareness, adoption, and advocacy surrounding SaaS platforms, software tools, and solutions to improve workflow and development efficiency....
Members-only Customer & Market Research What is customer and market research? Everything you need to truly embody the voice of the customer....
Members-only Guides How to structure a product marketing team While we don’t have the magic formula for the perfect team structure, we do have an awesome community of product marketers who generously shared data on their team structure, average team size, and the stage of their organization....
