Aratrika Rath

Aratrika is a PMM at Experian, where she specializes in GTM strategies for the US healthcare market. Previously, she worked at TransUnion, Lumen Technologies, Ogilvy & Mather, and TBWA.

Thinking about a product marketing role in health tech? Here’s what you need to know.

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Thinking about a product marketing role in health tech? Here’s what you need to know.

Your guide to thriving in health tech product marketing....

6 best practices for creating engaging case studies

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Customer Marketing

6 best practices for creating engaging case studies

Learn how to craft case studies that resonate with these 6 essential tips....